понедельник, 31 декабря 2007 г.

Interview with CEO of Blinkcart.com

 


 

BlinkCart is an online service that enables you to easily add a shopping cart feature into anywhere that supports html links or javascript code. e.g. your websites, blogs, emails, MySpace, MSN.


Frostfire met up with the CEO of Blinkcart to learn more about their business.


Where did your idea come from?

BlinKCart started from my own experience developing my e-commerce website
BeadCharm (http://www.beadcharm.com.au). Initially i tried using a few shopping cart systems but ran into integration problems and most of them did too much and were too expensive. I ended up developing Blinkcart and realised that it could be also useful to other people.


What is your elevator pitch?

BlinkCart is an online service that makes it super easy for anyone to add a shopping cart feature into anywhere that supports html links or javascript code. This basically means you can use Blinkcart for a shopping cart to sell online on your websites, blogs, emails, MySpace, MSN... (the list goes on) with one central shopping cart system.


How is your proposition different from competitors?

BlinkCart integrates seamlessly with existing web pages. This means you can customize your products page/listing anyway you like and simply copy and paste a link or button code to add your shopping cart. Also unlike most shopping carts, BlinkCart uses javascript to display your shopping cart in your website (no popups). This offers a much better and less intrusive shopping experience.


BlinkCart is a fully web based solution and is very easy to setup and use. No downloads, installation or programming skills required. It takes roughly 5 minutes for a regular user to setup and get a shopping cart running on their website.


Why will you succeed?


BlinkCart offers an easy and cost effective solution to selling products/services on various web platforms.


What are your biggest successes so far?


Launching the service without any hiccups. So far there has not been any negative feedback and the response has been great which is more then what anyone can hope for during such early stage of a product release.


How will/do you make money?


By offering a valuable service for a reasonable monthly fee.


Have you received funding? If so, how much and from whom?


This project is currently self funded.


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