Bebo, the global Social Media Network, today announced that it has launched its Open Application Platform, opening its API to third party developers to integrate their applications with the Bebo site.
At a launch event held in San Francisco, Bebo announced partnerships with more than 40 developers to date who have created applications from music and movies to gameplay and photo sharing for the site's 40 million users worldwide.
Joining Bebo are developers from NBC Universal, Gaia Online, and Flixster to demonstrate how their applications are now featured on Bebo.
The Bebo Open Application Platform will be the first in the industry to implement the standards defined by the Facebook Platform, an open development system that enables companies and engineers to extend Facebook's more than 7,000 applications to other social websites.
Bebo's Open Application Platform will allow developers of all sizes to generate revenues as they build engaging applications for Bebo's international user base.
Additional launch partners include NBA, The Gap, Yahoo!, FashMatch, Webs.com, Bantr, Last.fm, MesmoTV, PokerSavvy, Jangl, PicksPal, Qloud, Atomic Moguls and a host of others that have already developed applications for the site. Many developer partners will be launching applications for the very first time on Bebo.
With Bebo's implementation of Facebook's open standards, developers can expand their reach, which will lead to even more application development, and ultimately benefit both Bebo users and Facebook users.
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