ScratchBack is a new online "tipping" system. It allows publishers, to accept tips and "give back" links or images in return. You name your price on your tips, and you earn money from every interaction through ScratchBack's automated system.
Setup by Jim Kukral, a long-time (since 1995) online marketing veteran, speaker, author, web entrepreneur and blogger ScratchBack was born out of years of his frustration as a blogger who was unable to find ways to make any decent direct money from his efforts.
Scratchback is a cross between textlinkads and blogads.
ScratchBack allows a publisher to accept tips and “give back” links or images in return. Each listing has a unique message; when a visitor mouseovers a listing, a custom message shows up in the form of a bubbletip.
Publishers name their price on tips, and earn money from every interaction through the ScratchBack system. The service is free to signup, and publishers get the code for a “TopSpot” widget in minutes. ScatchBack will be taking a small cut from each transaction, although the percentage hasn’t been finalized.
With the recent problems with Google penalising Text Links Ads, ScratchBack looks set to be a great way for blogs and publishers to earn revenue.
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