Digg for sale at $300 million - each unique visitor is worth $16.30

 

 

Digg is supposedly close to an announcement that it has sold to a big media player for somewhere around $300 million dollars.

The purchasing party is thought to be a more traditional media company, ruling out the usual suspects of Google, Yahoo, and Microsoft - Digg's advertising partner. Valleywag speculates that it could be The New York Times or The Washington Post.

 

As the graph above shows Digg has shown exceptional growth over the last 12 months and would do well to sell while the buzz continues.  There has been speculation that Digg has been trying to sell for some time.

 

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