Amazon.com has launched "Customer Video Reviews" enabling customers to use video to share their opinions and demonstrate the use of products on Amazon.com.
Customer Video Reviews are located within the Customer Reviews section of items in the Amazon.com catalog. For example, check out this video review in which Amazon.com reviewer "Anjana" shows the Fisher-Price T.M.X. Tickle Me Elmo toy in action.
"We are dedicated to offering our customers an information-rich shopping experience so they can know which products are right for them," said Colin Bodell, vice president, Amazon.com. "The chance to see product demonstrations as submitted by fellow customers is just the latest benefit to shopping on Amazon."
Amazon supports the upload of a .WMV, .MPEG, QuickTime or .AVI file to the Customer Reviews Section of any product detail page.
The new Flip Video camcorder from Pure Digital provides on-board software which allows users to upload a video to Amazon.com. A Customer Video Review shot with a Flip Video camcorder can be seen here.
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