Mixx is a new social media website that aims to compete with Digg to provide you with content that makes it easy to learn, educate and be entertained by peers.
Miss has set out to provide more personal choices for the content displayed. Mixx puts users in control of their own personal blend of news stories, photos and videos so that they search and discover relevant media and interact within networks of friends, colleagues and the people who share their common interests.
Similar to Digg, Mixx users can influence the "mixx" by submitting, voting and commenting on online media using social networking and personalization tools.
Mixx believes that the service will be useful to everyone -- not just the techie crowd that dominates traditional, one-dimensional recommendation tools.
While the concept is appealing it is unlikely to be able to compete with the huge machine that Digg has become. As Digg has become more popular they are starting to add more personal options and increase their market outside of the techie crowd.
We watch with great interest to see if Mixx has a unique enough service to get some traction.
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THE FROSTFIRE BUZZ TEST
1. Is this a unique product? 7/10
2. Is this business/product difficult to replicate? 7/10
3. Is this something that can appeal to a large global audience? 8/10
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